Complacent With the New Privacy Laws

NorthStar Luxury Cruise & Travel Planners (“NorthStar”) is respectful of your concerns regarding privacy. Our privacy practices may vary in the countries in which we operate to reflect local practices and legal requirements. This Privacy Policy describes the types of personal information we may collect about consumers, how we may use the data, with whom we may share it, and the choices available to consumers regarding our use of the information. The Privacy Policy also describes the measures we take to safeguard the personal information, how long we retain the data, and how individuals can contact us about our privacy practices and exercise their rights.


Who we are:

Our website address is


Information Sharing

We do not sell or otherwise share personal information about you.


Information Collection:

At times, to better serve you, your personal information may be collected which may include:

•    Contact information, such as name, postal address, email address and telephone number;

•    Information about travel plans, interests, preferences, and agency advisor affiliation;

•    Demographic information we acquire from third parties; and

•    Other personal information in the content you provide to us on our websites, such as in comments to our blog posts and feedback

You are not required to provide this information, but if you choose not to do so, we may not be able to offer you some of our services and features of our website.

Additionally, when you visit our websites, we may obtain specific information by automated means, such as through the use of cookies, web server logs and web beacons. The data collected in this manner includes IP addresses, operating systems type, browser type, domain, and other system settings. A “cookie” is a text file that websites send to a visitor’s computer or other Internet-connected devices to uniquely identify the visitor’s browser or to store information or settings in the browser. A “web beacon,” also known as an Internet tag, pixel tag or clear GIF, links web pages to web servers and their cookies and may be used to transmit information collected through cookies back to a web server. Through these automated collection methods, we collect “clickstream data,” which is a log of content on which a visitor clicks while browsing a website. As the visitor clicks through the site, a record of the action may be collected and stored.

By applicable law, to the extent that may be required, we will obtain your consent before placing cookies or similar technologies on your device. If you wish to find out more about how we use cookies, web beacons and related technologies and how to manage your settings and preferences at any time, please visit our Cookie Policy which can be found below.


Tracking Online Activities: 

We may collect information about your online activities on our website to provide you with advertising about products and services tailored to your specific interests. This section of our Privacy Policy provides details and explains how to exercise your choices.

You may see some ads on other websites based on your visits to our sites because we participate in advertising networks administered by third-party vendors. Ad networks allow us to target our messaging to users considering demographic data, users’ inferred interests, and browsing context. These networks track your online activities over time by collecting information through automated means, including through the use of cookies, web server logs and web beacons. The networks use this information to show you advertisements that are tailored to your special interests, to track your browser across multiple websites, and to build a profile of your web browsing. The information our ad network vendors collect includes information about your visits to websites that participate in the vendors’ advertising networks, such as the pages or advertisements you view and the actions you take on the websites. This data collection takes place both on our sites and on third-party websites that participate in the ad networks.  This process also helps us track the effectiveness of our marketing efforts. Our websites are not designed to respond to “do not track” signals received from browsers.

We utilize Google Display Advertising (such as Remarketing with Google Analytics, Google Display Network Impression Reporting, and Google Analytics Demographics and Interest Reporting) to understand our ad impressions and use of ad services better. In connection with the Google Analytics Demographics and Interest Reporting service, we may use data from Google’s interest-based advertising or third-party audience data (such as age, gender, and interests) with Google Analytics to understand and improve our marketing campaigns and website content.


Consumer Information Collection & Usage:

We may use some of the consumer information we obtain for:

•    Creating and managing your profile and account;

•    Offering and providing products and services to you, such as hotel bookings and marketing materials;

•    Communicating with you about, and administering your participation in, surveys, events, programs, contests, promotions, and other offers;

•    Communicating with you on behalf of our Member Agencies and preferred suppliers;

•    display content on our websites;

•    Responding to and communicating with you about your inquiries, requests, and providing the information you may have requested;

•    Processing claims we receive in connection with our products and services;

•    Operating, evaluating and improving our business;

•    Performing data analyses (including market and consumer research, trend analysis, financial analysis, and anonymization of personal information);

•    Protecting against, identify and preventing fraud and other criminal activity, claims and other liabilities; and

•    Complying with and enforce applicable legal requirements, relevant industry standards, and our policies.

As required by applicable law, we use the personal information we obtain to comply with applicable legal requirements, carry out our contractual obligations and, as permitted by law, pursue our legitimate interests as described above (such as managing our website, performing data analyses, and operating, evaluating and improving our business). Otherwise, we obtain consent to process personal information. We may combine information we receive about you (such as through our website or from third parties) for the purposes described above. We also may use the information we obtain in other ways for which we provide specific notice at the time of collection or otherwise with your consent.

Also, we use information collected online through cookies, web beacons and other automated means for purposes such as (i) customizing our users’ visits to our websites and (ii) managing our business. We also use this information to help diagnose technical and service problems, administer our sites, identify users of our websites, and gather demographic information about our users. We use clickstream data to determine how much time users spend on web pages of our sites, how users navigate through our websites, and how we may tailor our websites to meet the needs of our users better.

We also use third party web analytics services on the websites, such as those of Google Analytics, Hotjar, and Optimizely. The service providers that administer these services use technologies such as cookies, web server logs and web beacons to help us analyze how visitors use the websites. The information collected through these means (including IP address) is disclosed to these service providers, who use the information to evaluate the use of the websites. When you first visit our website, a cookie banner will inform you of the use of these website analytics technologies. They will only be used if you accept them or if you continue using this website. To learn more about Google Analytics, Hotjar and Optimizely and how to opt out, please visit,  or


Data Transfers:

We do not transfer the personal information we collect about you.

If you are located in the European Economic Area (“EEA”) or Switzerland, concerning transfers of personal information to the U.S., NorthStar is not certified under the EU-U.S. Privacy Shield, and Swiss-U.S. Privacy Shield frameworks and here will not transfer your data.


Rights and Choices:

We offer you certain choices in connection with the personal information we obtain from you, such as how we use the data and how we communicate with you. To update your preferences, ask us to remove your information from our mailing lists or submit a request, please contact us as specified in the How to Contact Us section of this Privacy Policy.  You may unsubscribe from receiving future marketing and promotional emails by clicking on the unsubscribe link provided in our emails.  We may still contact you to respond to an inquiry and for any account-related or transactional purposes.

To the extent provided by applicable law, you may (1) request access to the personal information we maintain about you; (2) request that we update, correct, amend, erase or restrict the information; or (3) exercise your right to data portability, by contacting us as specified in the How to Contact Us section of this Privacy Policy. Depending on your location, you may have the right to file a complaint with a government regulator if you are not satisfied with our response. Where provided by law, you may withdraw any consent you previously provided to us or object at any time to the processing of your personal information on legitimate grounds relating to your particular situation, and we will apply your preferences going forward. To help protect your privacy and maintain security, we may take steps to verify your identity before granting you access to your information. To the extent permitted by applicable law, a charge may apply before we provide you with a copy of any of your personal information that we maintain.


California Residents Notice:

Subject to certain limits under California law, California residents may ask us to provide them with (i) a list of specific categories of personal information that we have disclosed to third parties for their direct marketing purposes during the immediately preceding calendar year, and (ii) the identity of those third parties. To make this request, California residents may contact NorthStar as specified in the How to Contact Us section below.


Links To Other Websites:

Our websites may contain links to other sites for your convenience and information. Linked websites may have their privacy policies or notices, which we strongly suggest you review if you visit any related websites. To the extent any associated sites are not owned or controlled by us, we are not responsible for their content, any use of the websites, or the privacy practices of the websites.


Protecting Personal Information:

We maintain administrative, technical and physical safeguards designed to protect personal information against accidental, unlawful or unauthorized destruction, loss, alteration, access, disclosure or use.


Personal Information Retention: 

To the extent permitted by applicable law, we retain personal information we obtain about you as long as (1) it is needed for the purposes for which we received it, in accordance with the provisions of this Privacy Policy, or (2) we have another lawful basis for retaining the data beyond the period for which it is necessary to serve the original purpose for collecting the data.


Our Privacy Policy Updates:

Periodically, this Privacy Policy may be updated to reflect changes about our personal information practices.   


Contacting Us:

Please contact us by e-mail at, by phone at 1.800.249.9360, or write to us with your questions about this Privacy Policy, or if you should update any information we may have about you, to change your preferences, or exercise other applicable data protection rights. Our mailing address is: PO Box 248, Essex Fells, New Jersey 07021